September: What’s New on the Swift Side
What’s new on the Swift Side for the month of September.
QR Codes and why you should use them in your Grand Rapids printing and marketing pieces
QR Codes are a great way to optimize your marketing efforts and be able to provide trackable data on whatever you’re promoting by blending traditional advertising with new age advertising. There are so many ways you can incorporate them into your marketing plan. What are your favorite ways?
Walking & Running Groups Run Grand Rapids While Enjoying ArtPrize
Everyday during ArtPrize, people can pick a running club and/or walking group to get some exercise and also immerse themselves in art. The WestSide Stride is a free community running/walking group that designed a course to see as much art as possible in a 5K.
Recap of the Robert Kozminski Golf Classic
Robert Kozminski Golf Classic was a riot I’m told! I actually didn’t get to attend this year, but Walt Jr., Walt 3, Jake S. (my husband), Ben Koz (Robert’s 2nd cousin), Adam, and Dave all were in attendance.
Franciscan Life Process Center Rhythms Trail Run Sign Up
It’s that time of year to see some nuns rock some neon colored running shoes! The Annual Rhythms Trail Run takes place October 1 at the Franciscan Center in Lowell. Please consider joining us in supporting this run/walk. All proceeds support the Franciscan Life Music Therapy Program. This year the goal is to raise $50,000. The Franciscan Sisters even serve their famous stew after the exercise.
All the places to eat, get coffee or have a drink on Bridge Street in Grand Rapids, MI
The best places to eat or drink on Bridge Street in Grand Rapids, Michigan.
Recap of the YMCA’s Walt Gutowski Sr. Golf Outing Driving to Achieve at Blythefield Country Club
I heard the greens were rolling well at the Walt Gutowski Sr. Driving to Achieve Golf outing. This is the second year the golf outing took place at Blythefield County Club. This event supports the youth programs at the YMCA.
How to make a QR code
You can use one of these or you can use their options to make your own! Once you have the location of where the QR code will lead, the next option is to set the colors. Now, you’re going to want to make sure the colors you use are fairly dark as those will be able to be read more easily.
Kusterer Brauhaus Opens on Bridge Street in Grand Rapids, Michigan
Walt 3 and I enjoying a beer at the new German Beer hall on Bridge Street.
Printing business cards and what they do for your brand
Recently, we had a friend visit our Grand Rapids, Michigan Print shop. Walt 3’s travel buddy, Nikolai, asked if we had ever seen the Business Card scene from American Psycho. It’s always is a good laugh. To the average person, these business cards all look the same, but to the printer they are all different. The bit about the raised type always gets me. As I watched the clip again it made me think, how important are business cards in modern times?
ArtPrize is 37 days away and we have a big announcement: We’re the Official Printer of ArtPrize
What this means for Venues: We also have templates for signage and other materials you may want printed for your venue. We offer local delivery, making your life easier during the busy 18 days of ArtPrize.
General Wood Shop to add LGBTQ+ bar to Bridge Street
We’ve got a new LGBTQ+ opening on Bridge Street in Grand Rapids. The WoodShed plans to open January 2023.
How should I format addresses in a spreadsheet with Excel or Google Sheets when I’m doing a Mailer?
Sometimes you have two people at the same address, like two partners with different last names living together. We recommend adding a name 2 field for clarity. This list has an optional salutation field as well. This is usually used on inner materials, like a letter. Example: You want the envelope address to read “John Smith and Jane Doe” and the greeting inside the letter to say something like “Dear John and Jane,”.
Swift Printing funny and cute photos from the past
Wow, look at those awesome vintage uniforms! This photo is from 1985. It’s the year Walt and Amy Gutowski got married. Can you find Walt in the photo? I think he needs to bring back the long hair and mustache. What do you think? Fun fact: Walt still plays softball in a competitive league.